Know which campaigns bring visitors—and what they do next.
MarketSync Beacon brings page activity, traffic sources, advertising campaigns, and digital product downloads into one WordPress analytics dashboard. Use it on a standard WordPress website, or connect WooCommerce to measure attributed purchases and revenue.
Understand your visitors
See page views, tracked clicks, entry sources, and website activity across selectable reporting dates.
See which ads work
Create unique campaign links for Facebook, YouTube, Reddit, influencers, or other channels and follow activity attributed to each link.
Monitor digital downloads
Generate tracked links for software ZIPs and other digital products, with download request counts and source attribution.
From advertising link to measurable activity.
Set up a campaign once, share its unique tracking URL, and review the visits and actions attributed to that campaign. No WooCommerce installation is required for website analytics.
- Create a campaign and record your advertising spend.
- Copy its UTM tracking URL and use that exact link in your promotion.
- Track eligible visits, website clicks, and digital product download requests.
- With WooCommerce, also review attributed purchases, revenue, and ROAS.
Your campaign at a glance
Illustrative figures, not actual customer results. ROAS requires attributed revenue and a nonzero entered advertising cost.
One place for the activity that matters
| Report | What it shows | Why it matters |
|---|---|---|
| Pages & clicks | Page visits and interactions | Engagement |
| Traffic sources | Referrals and UTM campaigns | Acquisition |
| Digital products | Tracked download requests | Interest |
| WooCommerce | Attributed purchases | Revenue / ROAS |
Conceptual overview; dashboard appearance and actual data will vary.
Stop guessing which promotion brings results.
Not every visitor becomes a customer. Beacon helps distinguish visits, tracked interactions, digital product downloads, and—with WooCommerce—completed purchases attributed to a campaign.
- Independent date ranges for campaign metrics
- Selectable reporting periods and CSV exports
- Copy-ready links for social posts and paid advertisements
- Manually entered campaign spend compared with attributed revenue
Beacon measures activity on your website, not verified ad impressions inside external advertising platforms.
Website analytics without a monthly Beacon subscription.
MarketSync Beacon is designed to be free to use. Start with WordPress tracking; unlock purchase reporting automatically when WooCommerce is active.
Track pages, website clicks, traffic sources, advertising campaigns, and digital product download requests.
No WooCommerce installation is needed for these reports.
Connect attributed purchases and revenue to advertising campaigns, and review ROAS against your declared advertising spend.
WooCommerce itself is a separate plugin. Revenue-based ROI is not net profit.
One dashboard on your website. One network view when connected.
Beacon Customer tracks activity locally and automatically registers with MarketSync Beacon Server. The central Server can show individual connected sites and their campaign performance without requiring owners to request manual pairing codes.
Local analytics
Review reports directly in your WordPress dashboard, including date filters and downloadable CSV files.
Automatic synchronization
Register directly from the plugin. A persistent queue keeps unsent events locally for later synchronization when the server is unavailable.
Site-by-site reporting
Centralized reporting makes it easier to review connected websites, campaign sources, tracking links, and performance.
Install. Register. Measure.
Beacon fits into the WordPress administrator experience, with optional WooCommerce reporting rather than a WooCommerce dependency.
Install the plugin
Upload and activate MarketSync Beacon Customer in WordPress.
Register your site
Use Register / Sync now for automatic connection to Beacon Server.
Create a campaign
Generate a tracking link and use it in your advertisements or social posts.
Review your results
Check traffic, downloads, and optional WooCommerce sales by campaign.
Answers before you start.
No. Beacon works on ordinary WordPress websites. WooCommerce is only needed for WooCommerce-specific purchase and revenue reporting.
Yes, when you use a unique Beacon campaign link in your promotion. Beacon attributes eligible activity after visitors arrive on your website; it cannot independently confirm external ad impressions.
Beacon can count requests through its generated tracking links. A request does not guarantee the download finished or that a plugin was installed.
Enter campaign spend manually. When WooCommerce attributes revenue to the campaign, Beacon calculates ROAS as attributed revenue divided by declared spend. Spend is for the entire campaign and is not automatically divided by date.
No. Beacon Customer provides a one-click registration and synchronization action for the central Beacon Server.
Beacon retains locally queued tracking events and retries synchronization. Local WordPress reporting remains separate from the server connection.
See your traffic. Understand your results.
Take the guesswork out of visitor activity and advertising campaigns, with download tracking and optional WooCommerce sales attribution.
Free WordPress plugin · WooCommerce optional · Automatic site registration
